Graphic Design and Photography

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    Graphic Design for Branding and Marketing Support

    Over 35 years of experience goes into the creative and the strategy of every design project, with the intention to effectively communicate, impress, connect and compel.

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    Strategic Creative, Reliable Service

    I work with my clients closely to contribute to the development of the creative for your marketing, for digital and print, reliably and effectively.

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    Full Service Design & Production, Digital and Print

    You can be confident that all your projects will be designed with the intention to effectively deliver the message while reinforcing and strengthening your branding.

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    Specializing in events, landscapes, lifestyle and product photography. For an estimate: (707) 391-5273. Or send me an email:

Karen Adair

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    Owner, Designer, Consultant, Photographer

    I've had a life-long fascination with visual communication, and I love that–after 35+ years of dedicating my career to it–each day is filled with new relationships, experiences and discoveries. I love to help, play, create and inspire.

What My Clients Say...

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    Chase Thornhill


    It is a great pleasure to work with Karen Adair and her team at DG Creative. Their speed to design, and ability to maintain brand identity across multiple equity pieces has greatly increased the perception of our brands. Their work and value far exceeds what I have seen from very expensive national design firms.

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    David Hance


    You offer can-do optimism and energy for each assignment, large or small. You are affordable, but you don't do "cheap" work. You're creative, while still understanding deadlines. Genuine eagerness to engage, and the desire to make things that work for clients ... those are rare assets. DG Creative has them.

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    Julie Golden


    DG sincerely provides a level of service and expertise like no other firm with this ability because you honor the one-to-one connection with the client which I find extremely valuable. You are extremely cost-effective because you have the talent of a team of many. Your talent and enthusiasm is ever-present and has allowed me to take on projects that I wouldn’t even have attempted with a larger more cumbersome firm. Our brand has evolved over time with the evolution of our businesses:  Golden Vineyards, Golden Cellars, Mendocino Olive Oil, Golden Pig, SIP Mendocino…couldn’t have done it without your creative genius!

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    Michael Aisner


    Jane Goodall said "WOW, PERFECT!" seeing the logo DG created for our 500 theatre national live broadcast. Karen provided art in format perfectly for tricky shirt and theatre poster printers as well as designing for online and numerous paper applications. Everyone loved the emblematic look that just captured our event's message. We put it everywhere–looked incredible full on movie theatre screens! Karen is a world-class talent. She gets branding, responding as needed and tempering client input. I would put her up against any marquis-address firm.

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    Tyler Rodrigue


    I’m amazed with how quickly you were able to understand our business and provide incredible logo, tag line and radio ad . Your branding and voice-over services are outstanding! It takes incredible marketing talent to bring the past and present together in harmony as you did with our company. I cannot express enough how incredibly reasonable, effective and enjoyable you have been to work with.

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    Joe and Moni


    From our very first meeting with Karen and Justin we knew we'd landed with a team that would make the process of constructing a website adventurous, creative and fun. What more could you want!! Well, more we got! THEY were able to understand the complexities of our businesses and creatively combine them through branding brilliance. They are world-class designers who approach designing from the core.

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    Chris Nelson


    Working with Karen is a wonderful experience for a person like myself who has general design ideas but needs a great artistic mind to bring them to life. She helped formulate our brand from the ground up and I couldn’t be happier.

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    Dan & Vicki Dooling


    Karen’s work is truly “a symphony of design” evoking an essence of the composition. This comes from a unique understanding of the subject matter at hand.


The Hummingbird Who Thought She was a Lotus Flower: A Branding Story photo

The Hummingbird Who Thought She was a Lotus Flower: A Branding Story

Jendi Coursey and I met when she was a hospital communications director. She hired me to assist her as she reshaped the hospital’s reputation. It was the beginning of a strong and always fun working collaboration. Then, when my son was admitted to Children’s Hospital in Oakland with meningoencephalitis, she drove for hours to be with me (even after I told her not to). I didn’t know how much I needed help. Her support played a huge part in my ability to stay sane. My son recovered, miraculously, and my friendship with Jendi was set for life.Read More >
Branding– Finding the Perfect Fit photo

Branding– Finding the Perfect Fit

You know, branding is often like trying to find the perfect go-to, this-is-me outfit. Is it a suit? A dress? Jeans and a tee? Slacks and a blouse? What colors? Patterns or solids? What lengths? How loose? How tight? What about accessories? Read More >
The Power of Authenticity in Rebranding photo

The Power of Authenticity in Rebranding

Even when companies know it’s time to rebrand, they drag their feet—and who can blame them? Rebranding is expensive and time consuming, and if done poorly, it risks losing loyal followers. But the risks of not rebranding can be even greater—being left behind, becoming obsolete.Read More >
5 Signs Your Brand is in a Happy Relationship photo

5 Signs Your Brand is in a Happy Relationship

When I first launched my graphic design agency over 35 years ago, nobody told me I would be playing matchmaker. If someone had told me that it would be one the most profoundly important (and profoundly satisfying) aspects of my work, I might have run the other way—fast.Read More >